The "Amazon Effect" in Foodservice Distribution (B2B) – Meeting the Modern Chef’s Needs to Access Digital First Case Growth

Thursday, March 12, 2026

2:00 – 3:00 p.m. ET

Today’s Millennial and Gen Z chefs expect the same fast, intuitive, mobile-first B2B experience they get from Amazon. In fact, 70% prefer to order directly online, and if your platform makes it difficult, they’ll switch to one that doesn’t. Join us to learn how distributors are adapting to digital-first buying habits to drive case growth. Discover how an ordering experience can generate 4–5x more online orders in just 12 weeks while freeing your sales team to focus on selling, not taking orders.

Please note: This webinar is free and open to all. By registering for this webinar, you agree that IFDA may share some contact data provided in this registration form for the purpose of follow-up communication, including marketing. You may unsubscribe from such marketing communication by following the instructions in each email.

How To Register:

1. Sign into your IFDA account, or create a new account
2. Click “Register” to register yourself
3. Click “Register Someone Else” to register a colleague
4. Click the "Confirm Registration" button
5. You will see a confirmation page that says "You're Registered!"
6. You will receive a confirmation email from Zoom with the webinar join link and details